MSP Acquisition
How a hand-raise happens
The ForzaDash sponsors have created a way to get the attention of the MSPs in our community. It’s called a hand-raise.
Appointment setting
What is stopping you from getting in front of MSPs?
What is ForzaDash appointment setting?
◦ Appointment setting is considered to be one of the most challenging parts of business development and also the most typical barrier in growing by increasing sales. Selling won’t even be possible without directly speaking to MSPs first.
◦ ForzaDash Appointment Setting will get the MSP to attend your demo or meeting. You do the rest.
What do we need to begin?
We need marketing assets to lure the MSP to meet with you. These assets need to be whitepapers, ebooks, or service documents discussing your services or products. Videos and webinars do not work well.
What does this cost?
There is a small setup fee, you only pay for the MSPs that show up for your demo or meeting.
Contact us here for consultation and other queries.
Branding
Branding
Get your MSP solution in front of thousands of MSPs. Sponsors have created branding on our platform through our many channels.
MEdia
MEDIA
Read about ForzaDash Media offering for events and companies here: https://forzadash.com/media/
Events
EVents
Sponsors have requested different events to interact with the MSP community.
Partner Council
Create an MSP council to get direct feedback about your MSP Chanel program. Click here for more information: http://tzx.078.myftpupload.com/partnercouncil/
Focus group
ForzaDash offers a focus group service.
Overview
Are your offerings attractive to MSPs? Are your services/products MSP-friendly?
Do you need to hear directly from MSPs and gather information about how they work?
Many IT vendors wish to understand how to:
- Price their offerings
- Support the MSP
- Create an MSP channel program
- Understand how MSPs service their clients
- What MSPs look for in a technology partner
- Convince MSPs to resell your offerings
Goal
We want to help IT Vendors (sponsors) understand how MSPs operate and think. A focus group is a great way to achieve this. The partner council is an expanded version of the focus group. Click here for more information on our Partner Councils.
ForzaDash deliverables
ForzaDash will:
- Set up a pre-meeting discussion with the sponsor to discuss deliverables
- Facilitate the Focus Group for approx. 60 minutes
- Recruit and enagage 8 to 10 MSPs
- Create agenda
- Record, document, and align goals
How ForzaDash will accomplish these goals
ForzaDash is uniquely positioned to help IT vendors achieve these goals:
- Facilitation: Forzadash representatives are skilled and experienced facilitators. Each is an accomplished business owner and entrepreneur who learned how to effectively lead productive conversations within their own businesses, with vendors, with customers, and with prospects.
- Community: Forzadash representatives are highly engaged in the MSP community. Each is a recognized leader among their peers. Each has served or is actively serving on Advisory Councils or Focus Groups for Microsoft, Axcient, OpenDNS, etc. Forzadash is also a leading vendor to the MSP community, actively serving over 40,000 MSPs. Our Community connectedness enables us to recruit many high-quality MSPs.
- Experience: Forzadash representatives have decades of experience running successful MSPs based on the technology ecosystem. This experience is the glue to bind our facilitation skills and our Community presence.
Sponsor Questions and Deliverables:
- What is the mission of the FG?
- Is your offering a sell-to-and/or sell-through model?
- What is the target MSP profile?
- Do you offer NFR (not for resale) offerings for the MSP?
- What are the questions for the MSPs before, during, and after the FG meeting?
- What is the benefit for the MSP to attend this focus group? Do you have giveaways or gifts?
- Does the MSP need to watch or read something before attending the GF meeting?
- Do you have a pre and/or post-meeting survey?
- If necessary provide NDA.
- Provide both sales, leadership, and technical staff at the FG to answer all questions.
Contact us for more information and pricing: http://tzx.078.myftpupload.com/#contact
Dynamic Focus Group
We combine our focus group service with our partner council service to make our Dynamic Focus Group.
Contact us for more information and pricing about our Dynamic
consulting
Channel Program Creation
Completely outsource your MSP Channel program.
Contact us for more information and pricing: http://tzx.078.myftpupload.com/#contact
Public Speaking
ForzaDash Public Speaking
Joe Pannone is available for public speaking engagements.
Contact us for more information and pricing about our Dynamic Focus Group: http://tzx.078.myftpupload.com/#contact
White Paper as a Service
The ForzaDash White Paper Writing Service For MSP Vendors
FINALLY!!
Get more leads for your sales team quickly — without spending weeks or months tracking down a capable white paper writing and graphic design team who understands your market.
Your Mission
Your need to get more leads for your sales team. And you’ve wisely chosen ForzaDash as your most effective way to develop a successful MSP channel.
One of the first things you’ll need is a powerful “Lead Magnet”.
It must cause your ideal MSP clients to take note and raise their hand to say, “Yes, I’d like to learn more!”
The Challenge: Getting it DONE
If you don’t already have one, you’ll need to either:
- Assign the task to someone internally, who may or may not understand the nuances of creating a truly effective lead generating asset, or…
- Track down a writer who understands your market and what it takes to generate qualified leads.
In the meantime, your company is missing out on valuable leads every day. The opportunity cost can add up to tens of thousands of dollars in lost revenue.
The Smart Solution
Or you can shortcut the process with the ForzaDash White Paper Writing Service.
The process requires just three simple steps:
- Fill in a questionnaire with details about your company’s target MSP channel partners and take a free 30-minute consultation with our white paper specialist to determine your company’s exact needs and goals.
- We’ll then provide you with a proposal which, if acceptable, you can execute immediately and get the project started.
- Within 2-3 weeks of the project start, you’ll receive a first draft for review and comments. 3-5 days later you’ll typically have a finished copy, ready to start generating leads for you and your sales team!
Not only will your new white paper be designed engage qualified prospects, it can set your brand apart from competition, initiate interest, stimulate curiosity in your target audience, and build your company’s reputation in the MSP community.
Questions to Consider
To make sure your white paper drives sales and enhances your company’s brand, it must address a few key questions:
- Is this white paper about an industry shift or a technology trend?
- Who will benefit from reading it? Business unit head? CIO? CTO? CFO?
- What is their benefit?
- What is the market size or opportunity from this shift or trend?
- Why should your audience worry about the shift or be interested in it?
- Are there any industry analysts covering this space and publishing data?
- How is your product or service enabling success in this shift or trend?
Our Unique Experience-Based Approach
Over the years, we’ve worked with large, medium, and startup companies in authoring white papers that evoke interest, cultivate a mature understanding, and create trust in their audiences.
Our approach includes four key areas of focus:
Discovery
We set up a series of meetings and interview sessions to discover your vision for the white paper. We’ll seek to understand your chosen audience, and the intended use for the marketing asset. We also discuss topics and the required information for each of the content elements. Working with you and your team, we validate the market, definitive research and support material to strengthen your company’s thought leadership.
Essay
Our team of writers then gets to work with the point-of-contact at your firm to develop the first draft, identify gaps, receive feedback, and build a formal draft. This is continually improved through discussions, feedback, debate, and research. In approximately 2-3 weeks, we are able to produce a formidable final draft, ready for publishing.
Design
As content is best consumed, read, and digested when well-designed, we take the final draft through a strategic design process from page layout to images, illustrations, and aligning the corporate brand guidelines.
Publishing
We’ll then help the white paper amplify your marketing presence and sales results with publishing support, including setting up landing pages for the white paper, email content and design, and streamers.
The Keys to Success
To get the best possible results from your sales team, they need qualified prospects, predisposed and open to the solutions your company provides. A professionally written white paper, done in a matter of weeks, not months can make all the difference.
Without it, your company may find selling more difficult and your lead flow lacking in the quality and quantity you need to achieve your goals.
Why take the chance?
Find out how our White Paper Writing Service can save you time, and assure the best sales and branding results possible.
Schedule a Discovery Call today
Engage prospects with a white paper.
A white paper can help you set your brand ahead of the competition, initiate interest and inquisitiveness in the audience, and build respect for your company’s approach to the business. White papers may vary by business, industry vertical, and intent.
Questions:
- Is this white paper about an industry shift or a technology trend?
- Who will benefit from reading this? (Business unit head? CIO? CTO? CFO?)
- What is their benefit?
- What is the market size or opportunity from this shift or trend?
- Why should your audience worry about the shift or be interested in the shift?
- Are there industry analysts who are covering this space and publishing data?
- How is your product or service enabling this shift or trend?
There may be more questions that you will need to answer to get your white paper going.
We set up a series of meetings and interview sessions to discover your vision for the white paper, the intended audience, and the intended use for the marketing asset. We also discuss topics and the required information for each of the content elements. Working with our clients, we find market validation, definitive research and support material to strengthen our client’s thought leadership.
Essay
Our team of writers works with the point-of-contact to develop the first draft, identify gaps, receive feedback, and build a formal draft. This is continually improved through discussions, feedback, debate, and research. In approximately 3 weeks, we are able to produce a formidable final draft that is ready for publishing.
Design
As content is best consumed, read, and digested when well-designed, we take the final draft through a strategic design process from page layout to images, illustrations, and aligning the corporate brand guidelines.
Publishing
We will help the white paper amplify presence in marketing with publishing support, including setting up landing pages for the white paper, email content and design, and streamers.
API Integration
Connect your platform to ConnectWise and/or Kaseya.
Contact us for more information and pricing: http://tzx.078.myftpupload.com/#contact
Marketing Integration
Direct ForzaDash leads to your marketing platform.
Connect with us for added information and pricing: http://tzx.078.myftpupload.com/#contact
POC/Sandbox
Set up MSPs to provide Proof of Concept or Sandbox your product or service.
Contact us for more here for more information or quotation.
Direct Sales Chat
Allow our MSP community direct chat access from our platform.
Contact us for more information and pricing: http://tzx.078.myftpupload.com/#contact
Sales Training
Need to train your sales staff on working with MSPs? We offer MSP sales training.
Call us for consultation or more information today!
EOS Training
Traction and Entrepreneurial Operating System training?
Call here for more information and prices.
Sales follow up
follow up on all leads, for demonstrations or trials.
Contact us here for consultation and other queries.
VML: Vendor Maturity Level
VML is a matchmaking mechanism to see if the vendor is a fit for the MSPs and the MSPs are a fit for the vendor.
Click here to find out more: http://tzx.078.myftpupload.com/vml/
VML: Vendor Maturity Level Power Rankings
How do you rank amoung other vendors when it comes to MSPs? Come back soon for more information.
